October 6–21, 2020
Ogilvy’s Agency-Ready Diversity Workshop aims to prepare the next generation of Black students for agency internships and careers.
“If each of us hires people who are bigger than we are, we shall become a company of giants.” — David Ogilvy
Registration is free and open, but space is limited. College juniors, seniors, recent graduates and graduate students of any field of study are encouraged to register today for Ogilvy’s 2020 Agency Ready Diversity Workshop.
About the Workshop
While more men and women of color are moving up the corporate ladder, more diversity, equity, and inclusion is needed in the public relations (PR) and advertising industries. The need for proactive approaches in organizational culture, accountability, and efforts supported by all, not just relegated to a single department are some of the barriers seen in racial diversity in PR and Advertising industries.
The Agency-Ready Diversity Workshop aims to address and arm all students of color, especially Black students with the tools to excel in the PR and Advertising industries. This free, multi-week workshop not only creates a diverse and productive college-to-workforce pipeline but also provides students with the necessary skills to confidently compete and apply for internships, entry-level positions, and other opportunities at Ogilvy and other leading agencies.
Each week, Ogilvy staff and agency professionals will provide students with a mixture of panel discussions that address critical topics of race and diversity in the PR and Advertising field and hands-on workshops aimed at creating competitive agency applicants.
A select number of participants will also have the opportunity to connect with agency professionals through our craft sessions and one-on-one consultations to help provide a deeper level of engagement and support. An application and essay are required for consideration.
During the month of October, Ogilvy staff along with other PR and advertising agency professionals will host panel discussions and a hands-on workshops to prepare for agency life. The weekly panel discussions will touch on key topics of race and diversity in the PR and advertising fields, while the hands-on workshops provide attendees with the necessary skills and tools to become a competitive applicant for agency internships and entry-level positions. College juniors, seniors, recent graduates and graduate students of any field of study are encouraged to register today.
Following the final panel discussion, a select number of applicants will have an opportunity to meet 1:1 with Ogilvy professionals for career, resumes, and portfolio guidance during three craft sessions in creative, paid media, strategy, PR and influence, and account management. A separate application and essay are required for consideration and due by Tuesday, October 13 by 5 p.m. ET.
October 6, 2020 | 6 p.m. – 7:30 p.m. ET | Zoom
Panel Discussion: Agency Life: The World as We Know It
Moderator: Brandon Andrews, Senior Consultant at Values Partnership
Panelists: Hillary Turner, Christena Onyeali, Ashley Atkins, Victoria Berry, Raman Mama
October 8, 2020 | 6 p.m. – 7:30 p.m. ET | Zoom
Workshop: Just Write: A Guide to Writing and Copy Editing for PR
Presenters: Candice Robinson, Seleana Wright, Melissa Glim, Laura Ting, Monique LaRocque
October 13, 2020 | 6 p.m. – 7:30 p.m. ET | Zoom
Panel Discussion: Diversity: How Do We Fit in Here?
Moderators: Tkeyah Lake, VP of Digital Strategy, Banner Public Affairs
Panelists: Jean-Rene Zetrenne, Donna Pedro, Amira Barger, Kristie Pope
October 15, 2020 | 6 p.m. – 7:30 p.m. ET | Zoom
Workshop: Top of the Stack: Creating a Hirable Resume and Portfolio
Presenters: Kristie Pope (Creative), Candice Robinson (Account), Mabel Liang (HR), Monica Parada (Creative)
October 20, 2020 | 6 p.m. – 7:30 p.m. ET | Zoom
Building an Outlook that Provides Cultural Advantage
Keynote Speaker: Kai Wright, Ogilvy Global Consulting Partner, Lecturer at Columbia University, former Ogilvy Associate (2007-2008)
October 21, 2020 | 6 p.m. – 7:30 p.m. ET | Zoom
Panel Discussion: Getting in the Door: An Overview of Ogilvy’s Associates and Internship Program
Panelists: Kennedy Studdard, Raman Mama, Qierra Lesesne
October 22, 2020 | 5 p.m. – 6:30 p.m. ET | Zoom
Agency Craft Sessions and 1:1 Consultations
To participate: apply here.
**Zoom meeting details will be updated and provided to registrants prior to the start of the workshop**
For more information, please contact Kiara Palmer at Kiara.Palmer@ogilvy.com or (202) 729-4212.